Gerstel approached us to redesign their US site while migrating content to a more usable CMS. Leveraging the Gerstel brand standards we designed and built a mobile-friendly site powered by WordPress. Moving to WordPress helped simplify the management of content and publishing process for the marketing team at Gerstel.
The Problems:
- Difficult to manage content
- Site was not 100% mobile-friendly
- Poor coding standards were hurting marketing & SEO efforts
- Poor user experience & design
Solutions:
- Replatform to WordPress to make publishing easy
- Mobile first approach to ensure a great mobile experience
- Higher standard and semantic coding ensured the site was search-engine friendly
- Clean and modern design that adhered to brand standards
Services Provided:
- UI Design & UX Consulting
- Content Migration
- WordPress Development
